Sources with knowledge of the situation say that NBC News chairman Andy Lack disapproved of Kelly aggressively covering stories about sexual harassment on her show, particularly related to NBC and disgraced anchor Matt Lauer, who was sacked last November.
After outrage - including by some of her high-profile NBC colleagues - Kelly opened Wednesday's show with an apology to viewers and hosted a discussion with two black panelists about her comments.
Kelly was not particularly popular when she left the network among the staff, buit had more allies there than she does now at NBC.
Following a row over defending wearing blackface, Kelly has been removed from her namesake talkshow for at least the remainder of the week, with NBC saying in a statement that "given the circumstances" they will air repeats in her time slot.
JPMorgan Chase pulled its ads from the show following Kelly's interview with Infowars founder Alex Jones. Multiple news outlets are reporting that Kelly is leaving NBC altogether.
They also point to other NBC talent that got a pass for insensitive comments, such as Joy Reid, who made homophobic comments in a blog before she started at MSNBC, but was never punished.
Kelly only made it 21 months at NBC, and during that time, she showed off her excellent ability for stirring up controversy.
Kelly's exit from the 9 a.m. hour of the "Today" show appears to be imminent, according to sources with knowledge of the matter.
"It took just 48 hours for NBC to ax Kelly, who has a history of making inflammatory comments, a source told Page Six", The Post notes. If anything, going home to Fox to grovel after failing at NBC would make her look worse. "But she's costing a lot of money, they might lose advertisers over this controversy, and she's not bringing any return", Cassino added. Al Roker said "she owes a big apology to people of color across the country".
She was also unhappy that accounts of Lack criticizing her for the blackface comments at an NBC internal town hall meeting became public, and fired her agent out of concern that his company's representation of NBC News President Noah Oppenheim would be a conflict of interest, said the person close to Kelly. But according to the Daily Mail, the morning show host "is done" with the organization.
Kelly did not respond to an email request seeking comment. "There was no material difference to our buys when they shifted from "Today" to 'Megyn Kelly Today'".
"They gave her the $69 million and all she has delivered is scandal after scandal".