All that matters is that it's another cheesy Christmas movie premise, only this time with royal douchery weaved ever-so-seamlessly throughout the plot.
Some that read the tweet assumed that this meant Netflix was monitoring the viewing figures for its individual users. If, down the line, a company like Netflix (or Hulu, or Spotify) wanted to make a personal or political point about your data, technically it could!
The Netflix US Twitter account sent out a anxious tweet on Sunday asking "A Christmas Prince" fans "Who hurt you?"
While the tweet was clearly intended as a joke, it didn't sit well with some customers who found the message "creepy".
Some are even comparing the tweet to bullying and saying the tweet shamed customers watching the feel-good movie. How is this creepy when their library is public?,' wrote one user.
When you start thinking about the amount of data that's floating out there about you, it's better to not think about it.
While both viewpoints could be right in certain ways, it remains to be seen how Netflix responds to the hullabaloo considering that its tweet has, within a day, garnered over 100,000 retweets and 400,000 likes.
However, the message doesn't appear to violate the company's privacy policies since Netflix did not share specific information about its users, like their names, according to a lawyer who spoke with the Washington Post. For example, among other such ads, the campaign called out a single person with a billboard that said: "Dear person who made a playlist called: 'One Night Stand With Jeb Bush Like He's a Bond Girl in a European Casino.' We have so many questions".